In this first webinar in the Shop! Masterclass Series, NELSON Worldwide Chief Brand and Creative Officer Bevan Bloemendaal and NELSON’s Digital Masterplanning Strategist Brad Baer, explore how technology and the seamless blending of physical and digital touchpoints in the built environment can be leveraged to bring life to human-to-human connections at the intersection of design, technology and storytelling.

Human-Centric Design in a Digital World: Creating Unexpected Moments That Inspire, Educate, and Connect at Retail from SmartWork Media on Vimeo.