As the built environment continues to rapidly evolve, responding to both market and generational demands, the design and architecture profession have reached a crossroads. Creating static, one-use destinations – meaning those singular residential buildings, retail malls, or office parks – is no longer a sustainable solution. The shifting demand is for more flexible, dynamic, market responsive, and experience-driven environments, those spaces that provide a foundation for multiple functionalities and add undeniable long-term value to a community. Consumer expectations have evolved from simple, large-scale buildings with one ideology, to a more authentic and meaningful revitalization, adaptive reuse, and repositioning of buildings, spaces, and experiences. Read more here.