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Detroit-based Shinola is a premium American lifestyle brand with products including watches, bicycles, and leather goods. We were tasked with helping the brand expand its retail footprint through prototype implementation in new markets. 

Using natural wood elements, exposed concrete, and industrial-like fixtures, we created a sleek, modern design that showcases Shinola’s diverse portfolio of products effortlessly. Our relationship to date spans over several stores, including Shinola’s first ever Canadian location in Toronto.