For the HQ, NELSON and Polaris came together to create a design concept that conveyed the brands guiding principles: “Best People, Best Team,” and “Safety and Ethics Always.” Welcoming guests and employees is a new architectural expansion equipped with a visitor entrance and security desk. NELSON’s additions to the existing atrium included matching the glazing and roof structure for a cohesive design between old and new. Furthermore, large wood and stone forms extend from exterior to interior, truly bringing the “outdoors in.” A feature vehicle display is anchored by a custom color-changing LED “North Star” ceiling element. With increased vendor conferencing in a central location, employees can now meet and greet their guests nearby the product showroom. Open, collaborative spaces are included throughout the lobby for employees and their guests to kick the tires with intermittent meeting spaces from end to end. A separate employee entrance enters this space creating a more efficient circulation for day-to-day workers. Read the full article here.