Skip to main content

Our Design Visualization team makes it possible to walk through a space before a single wall is built. Using state-of-the-art technology, we bring to life realistic models of architectural design concepts in a wide array of digital mediums to improve communication, enrich comprehension, and enhance visual character and appeal. We customize a visualization experience to suit a variety of needs, from pre-viz to photorealistic, interior and exterior renderings, stylized imagery, video and animation, and virtual and augmented reality.

Play Video

Design Visualization is much more than a technical capability. It is a communication tool that allows you to play an active role in the design process. We provide client-focused service that allows for creative collaboration and exploration of possibilities for a new space, guided by our technical agility and expertise. Through the experience of design visualization in its many forms, our clients gain valuable information and a vivid understanding about their investment, giving them greater control over the final product.

Design Visualization Offerings

  • 3D Architectural Modeling
  • Photo-Real / Non-Photo-Real Renderings
  • Photography & Video Capture
  • 3D Animations
  • 360 Degree VR Tours
  • Extended Reality (VR, AR, MR)
  • Real-time Environments
  • Digital Media Editing

Virtual Reality Tours

Photographic 360˚ Tours

Images are taken at the project site using a special camera that captures images in a photosphere map. Spherical photos are a highly effective and inexpensive way to capture existing architectural spaces.

View Tour

Grey Model 360˚ Tours

Grey model spherical images are generated from digital architectural models. This method uses shapes, volumes, and architectural elements to visualize design concepts.

View Tour

Photo-real 360˚ Tours

Photo-real model spherical images are generated from digital architectural models to emulate real world materials and lighting. It is a very effective way to portray the intent of an unbuilt project.

View Tour

Spherical Video Tours

Use a mobile device or desktop computer to view a space in every direction while a recording follows a preset path. Spherical videos can also be shared on social media platforms.

View Tour


Our cross-functional team is experienced across all practices, drawing inspiration and knowledge from outside industries to deliver the best outcome for your brand and a differentiated experience for the end-user.


At NELSON, we are committed to helping you meet your brand and business goals through actionable solutions. With our diverse portfolio of work and integrated skill sets, we offer all the services you need to bring your vision to life.

Latest Thinking


Stay in the know

Where we are


View all locations Contact Us